Cart Abandonment Rate Calculator

Calculate your Cart Abandonment Rate to understand the percentage of customers who leave without completing a purchase. This metric highlights areas for improvement in the checkout process and helps optimize conversion rates.

Tips for using the Cart Abandonment Rate Calculator

Use the formula: ((Number of Carts Created - Number of Purchases) / Number of Carts Created) x 100
Track abandonment rate by device to identify potential UX issues
Analyze steps in the checkout process where customers drop off
Optimize page load speed and minimize distractions during checkout
Consider retargeting campaigns to re-engage cart abandoners